The BohraConnect application and website (“Platform”) are made available to you by al-Tijaarat al-Raabehah and/or its affiliates (hereinafter may be referred to as the ‘Owner’, ‘we’, ‘us’, and ‘our’) respect your privacy and is committed to protecting it through its compliance with its privacy policy. This policy amongst other things describes: (i) the type of information that the Owner may collect from you when you access or use its websites, applications and other online services (hereinafter collectively referred to as the ‘Services’); and, (ii) the Owner’s practices for collecting, using, maintaining, protecting and disclosing that information.

We encourage you to read this policy carefully to understand the Owner's policies and practices regarding your information. By accessing or using its Services or its Platform, registering an account with the Owner, becoming a supplier, reseller or customer on the Platform, or by attempting to become a supplier, reseller or customer, you expressly agree to be bound by the terms and conditions of this privacy policy and you are consenting to the Owner's collection, use, disclosure and retention of your personal information as described here.

This policy may change from time to time, your continued use of the Owner's Services after it makes any change is deemed to be acceptance of those changes, so please check the policy periodically for updates.

1. Applicability of the Policy

1.1. This policy applies only to the information the Owner collects through its Services, in email, text and other electronic communications sent through or in connection with its Services.

1.2. This Policy does not apply to the information that you provide to, or that is collected by, any third-party, that you use in connection with its Services. The Owner encourages you to consult directly with such third-parties about their privacy practices.

2. Collection of the information

2.1. Some of our Services may be used without revealing any personal information, and for other Services, personal information is required. We may also collect ‘Non-Personal Information’ (i.e., information that cannot be used to identify you). Non-Personal Information includes information like the web pages that you have viewed. In order to access certain features and benefits on our Services, you may need to submit ‘Personally Identifiable Information’ i.e., information that can be used to identify you (as described below). Inaccurate information may affect your ability to use the Services, the information you receive when using the Services, and our ability to contact you. For example, your email address and contact number should be kept valid because these may be the primary channels through which we communicate with you. You are responsible for ensuring the accuracy of the Personally Identifiable Information you submit to the Owner.

2.2. The Owner collects several types of information from and about users of our Services, including: (i) Your Personal Information- Personal Information is the information that can be associated with a specific person and could be used to identify that specific person whether from that data, or from the data and other information that we have, or is likely to have access to. Personally Identifiable Information can include, but not be limited to, information such as your name, email address, contact number (cellular and landline), educational qualification(s), occupation, date of birth, marital status, monthly income, city and state of residence, marital status, number of children, employer details, Aadhaar number, PAN, social security and tax identification numbers, and post-qualification or work experience among other things; and/or (ii) Information about your internet connection, the equipment you use to access our Services and your usage details.

2.3. We may collect this information either (i) directly from you when you provide it to us; (ii) automatically as you navigate through our Services ; and/or (iii) from any other source of information including from other third party sources, such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily.

2.4. Information you provide to us.

2.4.1.Your account information: Your full name, email address, postal code, password and other information you may provide with your account, such as your gender, mobile phone number and website. Your profile picture (if any) that will be publicly displayed as part of your account profile.

2.4.2. Your content: Information you provide through our Services, including your reviews, photographs, comments, lists, followers, the users you follow, ordering details and history, favourite categories, special requests, contact information of people you add to, or notify of, your orders through our Services, names, and other information you provide on our Services, and other information in your account profile.

2.4.3. Your communications: Communications between you and other users or suppliers through our Services; your participation in a survey, poll, sweepstakes, contest or promotion scheme; your request for certain features (e.g., newsletters, updates or other products); your communication with us about employment opportunities posted to the services.

2.4.4. Your transactional information: If you make use of our Services, we may collect and store information about you to process your requests and automatically complete forms for future transactions, including (but not limited to) your phone number, address, email, billing information and credit or payment card information.

2.4.5. We use the information you provide to us to analyse and enhance the functionality and improve the quality of our Services, and to personalize your experience while using our Services. We also use this information to display relevant advertising, provide support to you, communicate with you, and comply with our legal obligations.

2.5. Information we may automatically collect include but may not be limited to the following.

2.5.1. We may automatically collect certain information about the computer or devices (including mobile devices) you use to access the Services, and about your use of the Services, even if you use the Services without registering or logging in.

2.5.2. Usage information: Details of your use of our Services, including traffic data, location data, logs and other communication data and the resources that you access and use on or through our Services.

2.5.3. Computer and device information: Information about your computer, Internet connection and mobile device, including your IP address, operating systems, platforms, browser type, other browsing information (connection, speed, connection type etc.), device type, device's unique device identifier, mobile network information and the device's telephone number.

2.5.4. Location information: Our applications collect real-time information about the location of your device, as permitted by you.

2.5.5. Your activity on the Services: Information about your activity on the Services, such as your search queries, comments, domain names, search results selected, number of clicks, pages viewed and the order of those pages, how long you visited our Services, the date and time you used the Services, error logs, and other similar information.

2.5.6. Mobile status: For mobile application users, the online or offline status of your application.

3. Use of the information

We use the information we collect from and about you for a variety of purposes, including to:

3.1. Purchase and delivery of products and services. We use your personal information to take, handle and fulfil orders, deliver products and services, process payments, and communicate with you about orders, products and services, and promotional offers.

3.2. Provide, troubleshoot, and improve the Services. We use your personal information to provide functionality, analyse performance, fix errors, and improve the unitability and effectiveness of the Services.

3.3. Recommendations and personalization. We use your personal information to recommend features, products, and services that might be of interest to you, identify your preferences, and personalize your experience with the Services. We may also share your preferences or the Services availed by you with your network followers on the Owner for marketing and other promotional activities of our Services

3.4. Communicate with you. We use your personal information to communicate with you in relation to the Services via different channels (e.g., by phone, e-mail, chat).

3.5. Fraud Prevention and Credit Risks. We use personal information to prevent and detect fraud and abuse in order to protect the security of our users, the Owner, and others. We may also use scoring methods to assess and manage credit risks.

3.6. To carry out Owner’s obligations and enforcing rights arising from any contracts entered into between you and the Owner, including for billing and collection.

3.7. Research. Generating and reviewing reports and data, and to conduct research on the Owner’s user base and service usage patterns. To conduct research following internal review protocols to ensure the balancing of privacy and to use anonymized data for research. Use for internal purposes such as auditing. understand our users (what they do on our Services, what features they like, how they use them, etc.), improve the content and features of our Services (such as by personalizing content to your interests), process and complete your transactions, and make special offers

3.8. To fulfil any other purpose for which you provide us the information and/or for any other purpose with your consent.

4. Sharing of the information

4.1 Legal Purposes. We may share your information when we believe in good faith that such sharing is reasonably necessary in order to investigate, prevent, or take action regarding possible illegal activities or to comply with legal process. We may also share your information to investigate and address threats or potential threats to the physical safety of any person, to investigate and address violations of this Privacy Policy or the Owner’s Terms of Service, or to investigate and address violations of the rights of third parties and/or to protect the rights, property and safety of the Owner, our employees, users, or the public. This may involve the sharing of your information with law enforcement, government agencies, courts, and/or other organizations on account of legal requests such as subpoena, court order or government demand to comply with the law.

4.2. To enforce or apply our Terms of Use available at [https://meesho.com/terms-conditions] and other agreements, including for billing and collection purposes.

4.3. If we believe disclosure is necessary or appropriate to protect the rights, property, or safety of the Owner, our users or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.

4.4. Consent. We may share your information in any other circumstances where we believe its necessary to share.

5. Third Party links and services

5.1. The Services may contain links to third-party websites. Your use of these features may result in the collection, processing or sharing of information about you, depending on the feature. Please be aware that we are not responsible for the content or privacy practices of other websites or services which may be linked on the Owner’s Services. We do not endorse or make any representations about third-party websites or services. Our Privacy Policy does not cover the information you choose to provide to or that is collected by these third parties. We strongly encourage you to read such third parties' privacy policies.

6. Cookies

6.1. Cookies are alphanumeric identifiers with a small amount of data that is stored on the user’s device hard-drive containing information about the user, commonly used as an anonymous unique identifier. We may offer certain features only through ‘cookies’ and may also collect information about you using these cookies. Please note, a cookie in no way gives the Owner access to your device. Other websites may place their own cookies or other files on your device, collect data or solicit personal information from you, for which the Owner shall not be held responsible or liable. We encourage you to read the privacy policies of all external sites. We also use cookies from third party partners for marketing and promotional purposes. Please note that most web browsers are set to accept cookies by default.

6.2. We strive to provide you with choices regarding the personal information you provide to us.

7. Security Precautions

7.1. We ensure to maintain reasonable physical, electronic, and managerial procedures to safeguard and help prevent unauthorized access to your information and to maintain data security. These safeguards take into account the sensitivity of the information that we collect, process and store and the current state of technology. We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. The access to the Services is offered through the use of a secure server and adhere to our security guidelines to protect it against unauthorized access. However, by using the Services, the users accept the inherent security implications of data transmission over the internet and the World Wide Web which cannot always be guaranteed as completely secure, and therefore, there would always remain certain inherent risks regarding use of the Services.

7.2. We assume no liability or responsibility for disclosure of your information due to errors in transmission, unauthorized third-party access, or other causes beyond our control. You play an important role in keeping your personal information secure. You should not share your user name, password, or other security information for your account with anyone. If we receive instructions using your user name and password, we will consider that you have authorized the instructions for such use.

8. Permissible Age

8.1. The Services are not intended for users under the age of 18 (eighteen), unless permitted under applicable local laws (Permissible Age). We do not knowingly collect any personal information from users or market to or solicit information from anyone under the age of 18 and use of our Services is available only to persons who can form a legally binding contract under the Indian Contract Act, 1872.

8.2. If you are under the age of 18 years then you must use the Services under the supervision of your parent, or legal guardian.

9. Data Retention

9.1 We reserve the right to retain your personal information in accordance with applicable laws, for a period no longer than is required for the purpose for which it was collected or as required under any applicable law. We may retain information about you for the purposes authorized under this Privacy Policy unless prohibited by law. We may archive information to prevent, investigate, or identify possible wrongdoing in connection with the Service or to comply with legal obligations. We may also continue to retain your data in anonymised form for analytical and research purposes.

10. Your Consent

10.1. By accessing or using the Services or by providing your information, you consent to the collection, use, storage, disclosure and otherwise processing of your information (including sensitive personal information) on the Services in accordance with this Privacy Policy. If you disclose to us any personal information relating to other people, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.

10.2. You, while providing your personal information in relation to the Services or any partner platforms or establishments, consent to us (including our other technology partners, marketing channels, business partners and other third parties) to contact you through SMS, instant messaging apps, call and/or e-mail for the purposes specified in this Privacy Policy.

11. Changes to this Privacy policy

11.1. We reserve the right to amend this Privacy Policy from time to time to reflect changes in the law, our data collection and use practices, the features of our services, or advances in technology. Please check this page periodically for changes. Use of information we collect is subject to the Privacy Policy in effect at the time such information is used. If we make any material changes to this Privacy Policy, we will post the changes here. Please review the changes carefully. Your continued use of the Services following the posting of changes to this Privacy Policy will constitute your consent and acceptance of those changes.

12. Contact us

12.1. If you have any queries relating to the processing/ usage of information provided by you or the Owner's Privacy Policy or if you would like to raise any other inquiries, you may email us on support@bohraconnect.com